MINX: ACTIVATION + SOCIAL AMPLIFICATION

To launch new HBO Max show, Minx, we empowered attendees to liberate their minds and bodies alike. To keep the vibes rolling, we sent Bottom Dollar picnic baskets filled with provocative, premium items that gave influencers a taste of the Minx lifestyle. Aligned with Minx mission of women’s liberation, powerful feminist ambassadors and female founded companies took to the streets and social feeds to talk about Minx.

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